If you read my previous post, you'll remember that my much loved sewing machine died earlier in the week. I tried to put on a brave face; but I was actually dreading having to shop for another machine...I know how dare I. Yet, one doesn't realize how much the industry has changed not only in 5 years; but 15. It's overwhelming.
My old machine didn't have luxuries like needle up/down, an extention table, etc. so realizing that some of these things are standard now, made me very happy. I spent much of Wednesday night researching brands, reading reviews and mapping out local dealers that carried a variety of brands and styles.
I spent most of Thursday checking out the competition, test-driving other machines and in the end I just couldn't do it...I couldn't walk away from Bernina. If that makes me a Snob, then fine; I'm a Snob.
In my research, I just found that some of the other machines which to me seemed like they should have cost less, actually cost hundreds more then the machine I had my eye on. After all was said and done, what really sealed the deal was three things. First, I learned about a promotion where I could knock off $100 from the SRP putting it within my price range. Two, that I could actually finance the machine instead of having to cough up all that money at once. Three, that all of my presser feet (including the Walking Foot that I had purchased only a year and a half prior) would still work on my new machine.
We are all comfortable with certain things and gravitate towards them...Ford vs. Chevrolet, Taco Bell Tacos vs. Jack in the Box Tacos, Pizza Hut vs. Domino's, Target vs. Walmart.
When it comes to sewing machines, I'm a Bernina-Girl.